Saturday, November 11, 2017

Contemporary Design Reblog 1

Appy Fiz
Sagmeister & Walsh


Brand identity for Appy Fiz, an Indian sparkling apple juice. A cohesive print and television campaign of red, black, and white moving spheres and circles. I especially love the gif component of the campaign. As an ad on the side of a website, the moving images would catch my eye. The campaign feels fresh and bold overall.

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