Monday, November 27, 2017

Contemporary Design Reblog 2

Ian Styles, Simon Smith, Stuart Hammersley, & Rick Banks’ F37 Foundry, with Moonpig in-house designers




Moonpig left their cliche identity for a modern, fresh logotype. The identity eludes to the pig mascot in the snout icon and color choice. I appreciate that they left the .com off of the new logo. Also, the movement of the letters creates a fun, quirky persona to the logotype.

No comments:

Post a Comment